ACHIEVERS SPOTLIGHT

Fresh air, no residue

Home Care

AMWAY HOME re-launches Green Meadows Air Freshener.

Get rid of stale air with the re-launched AMWAY HOMETM Green Meadows Concentrated Air Freshener and Odour Neutraliser. Initially released four years ago, the product now comes with an upgraded design and modern, branded packaging.

Green Meadows acts as more than just an air freshener. Using the original formula, the spray has a special composition that contains the NEUTRALODOR Deodoriser, an effective ingredient that neutralises odours rather than just masking them.

This powerful product comes in a long-lasting 150 ml can. The concentrated formula means a bit goes a long way! One spray, and your kitchen or bathroom smells like a fresh, Alpine meadow. Green Meadows evaporates and doesn’t leave behind any slimy residue on surfaces, and you don’t have to worry about it sinking down the drain and into water systems.

Green Meadows also falls under Amway’s environmental standards, utilising sustainable ingredients such as ethanol derived from grain fermentation, and fragrance from natural, essential oils.

Selling tips

Air care is one way to extend both your household cleaning supplies and AMWAY HOME brand portfolio. After introducing the product to potential customers, highlight the key values:

  1. Environmentally friendly

  2. Biodegradable ingredients

  3. Concentrated, efficient formula

  4. Eliminates odour instead of just masking it

Cross-selling tip

The product itself and its clean, new look complement the AMWAY HOME product range, which includes:

  1. L.O.C.TM Multi-Purpose Cleaner

  2. L.O.C. Bathroom Cleaner

  3. TOILET BOWL Cleaner

  4. L.O.C. Glass Cleaner

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